Are you struggling with your customer growth lately? Do you feel as if you have something more to give, or might be missing out on something? You might be asking yourself “Is it time for my business to have a website?” The answer to that is, most definitely!
As technology grows rapidly, more and more things becomes easier and faster. We get things done by a click of a button. Studies shows that there are 3.4 billion internet users as of 2016, and is rapidly multiplying. Here are some reasons that will help you decide on why investing in a website for your business is essential.
Here are 10 reasons why a website a website is essential to your business:
1. HAVE AN ONLINE PRESENCE
As mentioned above, there are 3.4 Billion internet users as of 2016. The internet has been a part of our lives for quite some time now. People would use the internet for many things; to search for answers or things they need, to connect with others, and many more. And that’s why putting your business online through a website is important. Having a website informs people that your business exists, what your business is about, where it’s located, what your services are and how they can benefit from them.
2.YOUR BUSINESS WILL GAIN CREDIBILITY
Having a website can ensure consumers that your business is official and legit. First time customers or people who haven’t heard about your business can simply search online and see what you have to offer. The credibility you will gain through your website would help you with banks, and future business partners.
Your website also reflects your business’ image. The more professional your website looks, the more customers would want to engage with it. As technology grows, so does design. Consult a specialist to know if your website needs an upgrade.(Contact Us Or View Our Services)
3. SHOWCASE YOUR BUSINESS
Having a website allows you to put everything your customers needs to know about your business. You can showcase your recent works, products, and services. For restaurants, hotels, and resorts, you can showcase your rooms and facilities, your most recommend dishes, your happy staff , and convince your customers why they should visit your establishment.
4. REACH A WIDER MARKET
Since the internet is accessible to almost anyone, having a website gives you an advantage to reach more people. And that includes people from different cities, or different countries. This is very advantageous to business like restaurants, coffee shops, resorts and hotels. People can be informed about your business and could give them a chance to visit your establishment. This is also great for stores. Have an online shop and cut down your limitations in reaching more customers.
5. SAVE MONEY
You may think that investing in a website might be costly, especially if you are a small business owner. But owning a website would actually save you money. You no longer have to pay for news paper ads, TV ads or flyers that would only give you a small amount of time and space to promote your services. More people nowadays prefer the internet than reading a newspaper, or watching TV. And the fact is, they can do both online. So what better way to reach your audience.
Another great way of saving money through a website is having your store online. You don’t need to pay for rent. You can simply have a store, and interact with your customers in the comfort of your home.
6. KEEP YOUR CUSTOMERS INFORMED
Having a website for your business can help keep your customers informed. They can be updated about your new promos or products. You can even invite them to an event you are about to host, or a new branch opening. They can learn more about your anytime, and anywhere.
7. IT IS ALWAYS ACCESSIBLE
Owning a website allows you to do more than just having a store or office. Your customers can visit your website 24/7 and that includes times beyond office hours. This is great if you own a shop, a hotel, or resort. Your customers can order, inquire, or book online anytime and you don’t need to be present to accommodate their needs. Your website can do that for you!
8. IMPROVES CUSTOMER SERVICE
By adding information about your business like a FAQs page, news page, or blog on your website you can easily reach out to our customers. You can answer their questions or engage them in events, activities, or promos relating to your business. You can update your customers of your latest offers, products, promotions, events, photos, or any other content.
9. GIVES YOU AN ONLINE COMMUNITY
You can engage your customers to an online community. They can easily interact with fellow customers, and meet people with the same likes. And what’s also great about this is you will be able to get feedback from them about what they like about your business and what you can improve. This helps your business grow and have a strong bond with your customers.
10. INFLUENCE YOUR CUSTOMERS
When your customers get a chance to be on your website they can leave reviews and recommendations. This is great for first time visitors to be convinced about business. This can influence your customers who are having second thoughts about buying your products or visiting your establishment.